Adonis Hoffman CNN Interview About Tik Tok
Click HERE to View Adonis Hoffman's CNN Interview About Tik Tok on Vimeo
Special Report Looks at TV Viewing, Proposes New Rules for Media and Audience Measurement as Streaming Overtakes Broadcast
A newly released Special Report, The New Rules of Media Measurement, advises the media industry to adopt both a uniform method (currency) for measuring TV audiences and an industry-agreed set of principles and best practices. The Report, authored by media and advertising expert Adonis Hoffman, also encourages the industry to bolster its own self-regulatory [...]
Primer: Digital Media Trends To Follow in 2022
[pdf-embedder url="https://www.mediainstitute.org/wp-content/uploads/2022/02/Digital-Media-Trends-To-Follow-in-2022.pdf" title="Digital Media Trends To Follow in 2022"] Please click here to view the PDF.
White Paper: Calibrating Digital Media Trends For the Post-Pandemic ‘New Normal’
[pdf-embedder url="https://www.mediainstitute.org/wp-content/uploads/2022/01/White-Paper-Calibrating-Digital-Media-Trends-For-the-Post-Pandemic-New-Normal.pdf" title="White Paper Calibrating Digital Media Trends For the Post Pandemic New Normal"] Please click here to view the PDF.
Issue Brief: The Role of Targeted Advertising In Supporting First Amendment Principles
[pdf-embedder url="https://www.mediainstitute.org/wp-content/uploads/2020/12/Issue-Brief-1-–-12–20-v2.pdf" title="Issue Brief 1 – 12–20 v2"] Please click here to view the PDF.