Steven G. Brody, Esq. Cadwalader, Wickersham & Taft New York 212-504-6000 P. Cameron DeVore, Esq. Davis Wright Tremaine Seattle 206-622-3150 Robert Corn-Revere, Esq. Hogan & Hartson Washington, D.C. 202-637-5600 Daniel L. Jaffe Executive Vice President Association of National Advertisers Washington, D.C. 202-626-7800 John Kamp Senior Vice President American Association of Advertising Agencies Washington, D.C. 202-331-7345 Paul McMasters First Amendment Ombudsman The Freedom Forum Arlington, Va. 703-284-3511

Prof. Robert J. O'Neil Founding Director The Thomas Jefferson Center for the Protection of Free Expression Charlottesville, Va. 804-295-4784 Dr. Craig R. Smith President Freedom of Expression Foundation Long Beach, Calif. 310-598-3444 Daniel E. Troy, Esq. Wiley, Rein & Fielding Washington, D.C. 202-828-7550 John J. Walsh, Esq. Cadwalader, Wickersham & Taft New York 212-504-6000 Prof. Harvey Zuckman Director Institute for Communications Law Studies Catholic University of America Washington, D.C. 202-319-5000

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Commercial Speech Digest News and Commentary on Advertising Rights Richard T. Kaplar Editor Sarah K. Erickson Production Manager Gaylen O'Leary Editorial Assistants William Samuels Susan Abbott Administration, Circulation Vol. 1, No. 1, Fall 1996. Published quarterly by Communications Research Corporation (CRC), a for-profit consulting practice atfiliated with The Media Institute. Contents (c)1996 Communications Research Corporation. All rights reserved. Editorial Offices: Suite 301, 1000 Potomac Street, N.W. Washington, D.C. 20007 Phone: 202-298-7512 Fax: 202-337-7092 E-mail: info@mediainstitute.org Editorial submissions: Informed pieces of analysis and commentary will be considered for publication. Contact the editor prior to submission. Manuscripts will not be returned. Subscriptions/Circulation: For subscription information and changes of address contact Susanna Coto at 202-298-7512.