SECTION I INDUSTRY EFFORTS
Organization
Name
GO Network
Contact Name Mike Fox
GO Network Program Manager
408-543-6191
Fax 408-734-2764
madfox@infoseek.com

Infoseek / GO Network
1399 Moffett Park Dr.
Sunnyvale, CA 94089

www.go.com

Program/Project
Description
GO Network Children's Privacy Protection:

Policies for Kids (Individuals Under 13 Years of Age)

GO Network encourages parents and guardians to spend time online with their children and to participate in the activities offered on the sites. No information should be submitted to or posted at GO Network by guests under 13 years of age without the consent of their parent or guardian.

Unless otherwise disclosed during collection, GO Network does not provide any personally identifying information, regardless of its source, to any third party for any purpose whatsoever from our guests under 13 years of age. All registrants receive an e-mail confirming their registration. In addition, when a guest under 13 registers, he/she is required to provide the e-mail address of his/her parent or guardian and that parent or guardian receives an e-mail alerting them to that registration. The parent or guardian must validate the account, as described in the e-mail, in order for the potential member to use most GO Network interactive services. No information collected from guests under 13 years of age is used for any marketing or promotional purposes whatsoever, either inside or outside GO Network except as explicitly stated during registration for contests or promotions (and in that case, the information collected is used only for the specific contest or promotion).

Although guests under 13 years of age may be allowed to participate in some contests and promotions, if such a guest wins, notification and prizes are sent to the parents or guardians identified in the initial registration process. Publication of contest winners' names, ages, or images for individuals under 13 requires parental or guardian consent.

We do not allow guests under 13 years of age to be listed in our member directory or to receive direct marketing communications from GO Network or to be sent our third-party offers.

Policies for Teens (Individuals 13 to 17 Years of Age)

Teens are required to provide the e-mail address of a parent or guardian. A notification message is sent to the parent or guardian of all guests 13 to 17 years of age, which identifies the information supplied at registration and allows the parent or guardian to be aware of and participate in the guest's online experience.

Key Highlights/
Milestones
GO Network is very protective of the privacy of our members. We are even more stringent in protecting the privacy of children. Parents are required to agree to allow their children to have a membership on GO Network and to use our interactive services. We do not allow any direct marketing to children and we protect their personally identifiable information from being displayed.
Results Forecast Children have added protection from accidentally making available personally identifiable information to sexual predators.
Organization
Name
GO Network
Contact Name Mike Fox
GO Network Program Manager
408-543-6191
Fax 408-734-2764
madfox@infoseek.com

Infoseek / GO Network
1399 Moffett Park Dr.
Sunnyvale, CA 94089

www.go.com

Program/Project
Description
"GetNetWise: You're One Click Away" Project: GO Network and Disney.com will expand our current kids and families information areas to include the four topics relating to Internet safety as proposed by the GetNetWise: You're One Click Away project. We will gather resources, related links, and safety tips that are designed to help parents and their children have a fun, educational, and safe experience on the Internet. The four new topics to be covered are:

(1) Internet Safety Tips
(2) Tools for Families
(3) How To Report Trouble Online
(4) Guide to Good Content.

Key Highlights/
Milestones
Kids and parents will have an easy source of information, resources on how to have a safe Internet experience, a guide to kid-friendly tools and places to visit, and will know how to contact the proper authorities if necessary.
Results Forecast We will have better informed users who have a better experience and understand what to do if anything inappropriate occurs.
Organization
Name
GO Network
Contact Name Mike Fox
GO Network Program Manager
408-543-6191
Fax 408-734-2764
madfox@infoseek.com

Infoseek / GO Network
1399 Moffett Park Dr.
Sunnyvale, CA 94089

www.go.com

Program/Project
Description
"GOguardian": GOguardian is a Web search technology that prevents pornographic and sexually prurient results from being displayed. All children 12 and under who have registered accounts on GO Network have GOguardian turned on by default. Adults, teens, and unregistered users are able to choose whether to turn on GOguardian.

The GO Network search technology brings fast, relevant results. When GOguardian is not turned on, a warning message is displayed before any potentially pornographic results are shown, allowing the user to choose not to see the results. When GOguardian is turned on, no results will show for pornographic searches and no sexually oriented sites will be included in response to search queries.

Key Highlights/
Milestones
GOguardian protects children and anyone who chooses to use it from pornographic Internet sites. Unlike some filters that just block access to certain sites but still display the URL and describe the contents, GOguardian will not display anything about these types of sites.
Results Forecast Users have a better experience with relevant search results and are not accosted by unwanted pornography. Parents have more confidence that their children will not stumble on or be exposed to pornography.
Previous Table of Contents Next